Thursday, May 7, 2015

Reflection of the social media class on May 5 and May 7

In this week’s class, we conducted a debate in whether Facebook will keep prevailing or will going down. Many interesting points have been made in both side. Facebook’s ability in adopting users, leaving legacy, providing non-treating way of staying contact, and intertwining with different functions increases its chance to prevail. However, the privacy issue and the change of generation are great forces that work against it. The other problem with Facebook is the fact that people tend to put positive information on it and they do not put negative news. An example will be news of divorcing. Back to the era of phone and email, it was a lot easier for a person to share his or her negative news to his or her best friends. Nevertheless, with the lack of privacy in Facebook, people are less likely to do so. Moreover, even if people do post things worth celebrating publicly on the Facebook, the chance is that their best friends or relatives who took a week off from Facebook or who doesn’t use it at all will miss them. In short, Facebook has made some information exchange passive, now people have to find out what happened to their friends by themselves. A very fascinating fact during our in class debate is that groups in both ends of the debate actually had the same argument with different entity fulfilling—it is all about innovation versus disruptive innovation. According to the class, an example of the disruptive innovation is when people in the bottom start taking marketing shares from the entire industry. The tragedy of the company Black Berry is an embodiment of this example. When the foundation of a business is taken, it crumbles and falls; when Apple took all the bottom markets, they soon ran out of business. In the end, we concluded our debate in that fact that for companies that grew exponentially, we really have no idea what will happen to it.
During the class, the professor demonstrated a series of videos that shows how difficult was for people to accept telephone back to the days. Back to 1835 when the idea of “far speaking” was first introduced, people thought that “no one will ever use it.” Nevertheless, the use of it grew exponentially. Today, the most common social media tools we are using were all considered “unimaginable” a decade ago. Therefore, for the future of our technology, we really have no idea today. The idea of the “ambient awareness” that Facebook created was also discussed in the class. According to the discussion, ambient light is an “available light in an environment,” that is just there. Although Fackbook creates an illusion of been “just right” in expressing ourselves and getting information from others, we really don’t express and get much details from it. The fact that Facebook only shares a little insight about a person makes the feeling of knowing others and sharing oneself merely a beautiful illusion.

In the second period of the class, we discussed how far have we came in social media? From 1984, the first glace of Mac, to IPhone everywhere, and to the hypothetic video of the future “a day made of glass,” we have indeed came a long way. According to the (doubtable) statistics, in 2013, there were 1.73 million social media user and in the year of 2008, the first social media president Obama was elected. Now social media is a 180 billion dollars industry! Nevertheless, the impact of social media to human beings in different aspects are still a subject under study.

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